As part of Uckele Health & Nutrition's 50 year celebration, their much-anticipated new website went live at www.uckele.com . Specializing in the development, manufacture, and global sale of quality nutritional products for horses, dogs, and people, Uckele's website launch commemorates their 50th year of nutritional excellence in addition to improved shipping rates, a new product launch and a fresh, new look for their logo.
The Uckele website offers quick and easy access to essential information and product ordering to advance the organization's ongoing commitment to the science of optimal health. The site boasts a modern, colorful design and is divided into four sections; a corporate page, and separate sites for Uckele equine, canine and human product lines.
CEO Mike Uckele commented, "This project is one aspect of many strategic, forward-looking tactics that we've made a priority. We believe in listening to our customers' input and analyzing visitor behavior. After thorough review and analysis, we can now offer a much more progressive online experience for our customers."
The website provides user-friendly features that offer users more efficient access to Uckele's resources. The E-commerce store has generated very positive feedback for the ease of registering, ordering and check out. Updated functions include an improved video and photo gallery and access to a handy search feature to locate local dealers.
Also, the ability to download Uckele's archives of newsletters and nutritional articles is provided; serving as an invaluable resource of nutritional information. "Providing scientific data for our formulas and ingredients is vital to us," adds Mike Uckele, "Customers rightly want verifiable information on the quality, purity and potency of our products to do their research and to be reassured that the science behind our products and our manufacturing capabilities are the most leading-edge in the industry."
About Uckele Health & Nutrition, Inc:
Founded in 1962, Uckele Health & Nutrition has been a trusted leader in the formulation, development and manufacture of quality nutritional supplements for fifty years. With leading edge experience in nutritional research and science, the Uckele team manufactures quality formulas from concept to shelf, formulating a vast array of high potency, balanced nutritional supplements to support optimal health and performance at the highest level.
Uckele Health & Nutrition was a finalist for Ernst & Young's 2012 Entrepreneur of the Year Award, the recipient of the 2011 Michigan Small Business Person of the Year, was listed on the 2011, 2010 and 2009 Inc. 500/5000 Listing of the Fastest Growing Companies in America, the 2009 Better Business Bureau Torch Award for Marketplace Ethics for NW Ohio and SE Michigan, and the 2008 Winner of the Entrepreneurial Excellence Award.