Perkasie, PA (December 23, 2017) CRM, or Contact Relations Management, is one of the most important tools in advertising and online performance and now, Holistic Horse Media is directing its more than two decades of experience delivering mindful and natural approaches to integrative horse care to launching a unique new digital portal, HolisticHorseMagazine.com, with a plug-in to one of the most powerful US-based CRM software tools used today: Infusionsoft®.
“We wanted a fresh, new platform that leaves a lighter environmental footprint, while giving advertisers and experts like book authors, a hot link to their own websites and services,” said Tappenden. “HolisticHorseMagazine.com is the next evolution in providing information while connecting advertisers with a worldwide community of natural horsemen and holistic practitioners. The CRM service is a great customer relations tool and added benefit for print page advertisers, while we also appeal to millennial readers who want the option of an Internet-based magazine. Our core readers still want their print issues and a benefit to those advertisers is that their print ads cannot be deleted. That holds true for our web-based issues. Advertisements are in the content, with active hot links driving readers to those websites and landing pages.”
“We will develop more landing page opportunities for advertisers in the near future, using more of the awesome tools Infusionsoft® has to offer.”
HolisticHorseMagazine.com includes each new issue’s featured articles plus popular departments like the Book Nook, Herb Blurb, and Research Round-Up. “This site is unique,” she said, “because it’s strictly for current and archived issues.” A free sign-in registration with HolisticHorseMagazine.com will provide access to current and archived digital issues, plus videos and a media kit for a targeted demographic where 75% use herbs, 80% feed supplements, 77% prefer natural and/or non-toxic treatments, and 64% choose an integrative approach to veterinary care. Contact [email protected] or (215) 249-1965. Visit www.HolisticHorseMagazine.com to stay up with news and events in the natural horse care world.